Public power utilities need to keep customers informed during outages and service disruptions without overwhelming customer service teams or pulling dispatchers away from critical work. Rock Hill Utilities introduced automated text messaging to provide faster, clearer updates—helping reduce inbound call volume and related expenses while giving employees more time to focus on restoration, service delivery, and other priority work.

In this webinar, Arcos Product Manager Dee Glander will be joined by Steven Varnadore of Rock Hill Utilities to discuss how the city built its texting strategy, what the utility learned as adoption grew, and how the program expanded beyond its original use case. Attendees will hear how timely, targeted communications can improve the customer experience, increase confidence that the utility is responding, reduce operational friction, and create value across a municipal organization.